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Proposal design contest winner

10/29/2010

3 Comments

 
Posted by Jon
The APMP conference in South Africa last week was the second major event I’d addressed in the space of a week – following hard on the heels of what, to my mind, was the best-ever UKAPMP annual conference. (Huge congratulations to Ken Erskine, France Campbell and the team for attracting 270 delegates to the two-day session).

During the event, we announced the winners of the UKAPMP Proposal Design competition, which we’d sponsored. There were several contenders for the award – including Arqiva, Bid Management Services, BidPerfect, Canon, Colt, DocumentGenie, Lloyds Banking Group and Siemens Enterprise Communications – and some truly excellent entries.
The prize was captured by Lloyds Banking Group – and Andy Lyons is seen here on the left receiving the trophy from Strategic Proposals’ Consulting Director, Graham Ablett:​
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​The cover of their winning entry – a proposal submitted to Commerzbank – is below (reproduced with permission):
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Andy also shared another of their proposals with us, and I thought the front cover of that one (to brewer Fullers – main product, London Pride beer – was even better):
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​Congratulations to all of the entrants. Wouldn’t it be great if there was a similar competition at the APMP worldwide conference? Perhaps I should chat to the organisers…?
3 Comments
lornamarie
3/25/2016 04:04:23 pm

With respect to the Fuller’s cover page it clearly uses the client’s logo. What is your take on using the client’s logo on a proposal? I have heard mixed reviews on the idea and wonder whether its acceptability may be affected by region.

Reply
Jon
3/25/2016 04:04:34 pm

Thanks for the comment / question.

If the client’s happy with you doing so (which they were in theses cases), then it’s entirely acceptable and something I’d actively encourage. (And I don’t think that’s a regional thing).

If you’re in any doubt – ask the account manager. S/he should be able to tell you whether the client is OK with it, based on past proposals / discussions / project documentation. And if not, they should be able to check with the customer, if that’s appropriate. And if you’re still not sure – don’t use it!

Reply
Marlene
3/25/2016 04:04:50 pm

(Edit)
This is wonderful idea and I hope you bring it to Denver next year.

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    BJ Lownie and Jon Williams are the co-founders of Strategic Proposals.

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